Awards

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Singapore’s Most Distictive Brand Award 2002
Singapore’s Most Promising Brand Award 2002

Sin Hwa Dee was the overall winner among a list of local illustrious brands selected from over 200 nominations. The criteria for selection include (a) strong brand identity, (b) brand communication and (c) potential for growth.

Superbrands Award
This award elevated the status of CHNG Kee’s brand to that of other top international brands. “Superbrands” have been accepted as the world’s leading independent arbiter of product branding.

Star Packaging Award
This prestigious national award is given to CHNG Kee’s ‘tiffin’ range of gift packs for its innovative and creative designs.

Work Life Excellence Award
This award was given for the adoption of leading Work-Life strategies and practices.

Best New Entrant of the Year Award for “Spice of Life”
This award was given by The Singapore’s Retailers Association to our Spice of Life Gourmet Shop in July 2006 in recognition of its excellent store concept and lifestyle appeal.

Certifications

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ISO 9001
for achieving the highest standard in quality manufacturing and delivery of products

HACCP
for achieving a high standard in food hygiene and safety

BRC (British Retail Consortium)
for achieving global standard of food hygiene in food manufacturing

HALAL
for meeting the stringent Halal requirements for food production by the Islamic Centre of Singapore (Majlis Ugama Islam Singapura)